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Learn how to develop and manage your site, improve its user experience, and create personalized visitor journeys using the Frosmo Platform.

  • Segmentation allows you to target specific subgroups of visitors with content that matches the interests and needs of those groups.

  • Placements determine where modifications are placed on your site.

  • Modifications are real-time changes to web pages designed to personalize or otherwise improve the user experience of your site and guide visitors to complete conversions.

  • Templates allow you to define web content once and then reuse that content across multiple modifications on your site.

  • Triggers allow you to detect particular events on a web page and take predefined actions based on those events.

  • Recommendations are dynamically generated content predicted to appeal to visitors.

  • Email recommendations allow you to show recommendations in emails.

  • Workspaces allow you to safely develop and test features in your production environment without affecting the live content of your site.