A basic feature setup contains a fixed set of preconfigured Frosmo Platform features that together provide a website with the essentials for personalization and optimization. The features serve as a tried-and-tested starting point for developing sites in a given business vertical. You can view and manage a site's setup in the Frosmo Control Panel.
Figure: Basic feature setup for a site (click to enlarge)
A setup consists of a combination of the following features:
The features mainly work to create and display content on the site, namely recommendations, which the platform then automatically tracks for visitor interactions.
The features in a setup are built around a single default user journey for the business vertical for which the setup is designed. The user journey covers the most common steps a visitor is likely to take when interacting with a site.
In addition to the features, a setup also contains a set of supporting modules, implemented in shared code, that provide under-the-hood functionality on which the features rely.
For a basic feature setup to work on a site, the site must be properly prepared.