After you have created a conversion definition, to start using it, you must activate it.
To activate a conversion definition:
Find the conversion definition you want to activate, and select Activate.
To verify that the conversion is being correctly tracked, use Frosmo Preview.
If you need to stop using a conversion definition, but you don't want to remove it, you can deactivate it. To deactivate a conversion definition, select Deactivate.