- Implement product, conversion, and other types of data tracking on the site.
- Implement global site functionality that does not require visual elements and that you do not need to track for performance statistics.
- Integrate the site with external systems through their APIs. For example, if you want to send the basic modification events tracked by the Frosmo Platform to another system, you can implement the integration in shared code.
Figure: Shared code on a site
For more information about shared code and how to create it, see the the shared code developer guide.