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To define the target audience using segments:

1. In the Frosmo Control Panel, in the sidebar, select Modifications.
2. In the modifications list, find the modification whose target audience you want to define, and click the modification name.

3. In the Basic settings view, in the Targeting section, click Define targeting.

   

4. In the Segments section, click Select segments.

   

5. Select one or more existing segments, or create and select a new segment by clicking Create segment. For instructions on how to create a segment, see Creating and editing a segment.

   

6. At the bottom of the view, click Select.

7. Define whether the selected segments are included in the target audience (is) or excluded from the target audience (is not).

   

8. Optionally, to define another segment selection, click Select more segments, and repeat from step 3. You can define as many selections as you need.

   The selections apply together. In other words, for a visitor to receive the modification, the visitor must be segmented so that every selection applies to them.

   

9. When you're done, at the bottom of the view, click Save.

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To change the selected segments:

1. In the Frosmo Control Panel, in the sidebar, select Modifications.
2. In the modifications list, find the modification whose segments you want to change, and click the modification name.
3. In the Basic settings view, in the Targeting section, click Define targeting.
4. To modify a segment selection:

   1. In the Segments section, click Change segments for the selection.

      

   2. Select or deselect existing segments, or create and select a new segment by clicking Create segment. For instructions on how to create a segment, see Creating and editing a segment.
   3. At the bottom of the view, click Select.

5. To remove a segment selection, click ✕ for the selection.

   

6. To remove a segment from a segment selection, click ✕ for the segment. If you remove the only segment of a selection, saving the targeting settings removes the empty selection.

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7. When you're done, at the bottom of the view, click Save.

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To define the target audience using affinity groups:

1. In the Frosmo Control Panel, in the sidebar, select Modifications.
2. In the modifications list, find the modification whose target audience you want to define, and click the modification name.

3. In the Basic settings view, in the Targeting section, click Define targeting.

   

4. In the Affinity groups section, click Select affinity groups.

   

5. Select one or more affinity groups.

   

6. At the bottom of the view, click Select.

7. Optionally, to define another affinity group selection, click Select more affinity groups, and repeat from step 3. You can define as many selections as you need.

   The selections apply together. In other words, for a visitor to receive the modification, the visitor's affinity groups must match every selection.

   

8. When you're done, at the bottom of the view, click Save.

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To change the selected affinity groups:

1. In the Frosmo Control Panel, in the sidebar, select Modifications.
2. In the modifications list, find the modification whose affinity groups you want to change, and click the modification name.
3. In the Basic settings view, in the Targeting section, click Define targeting.
4. To modify an affinity group selection:

   1. In the Affinity groups section, click Change affinity groups for the selection.

      

   2. Select or deselect affinity groups.
   3. At the bottom of the view, click Select.

5. To remove an affinity group selection, click ✕ for the selection.

   

6. To remove an affinity group from an affinity group selection, click ✕ for the group. If you remove the only affinity group of a selection, saving the targeting settings removes the empty selection.

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7. When you're done, at the bottom of the view, click Save.